LD Latimer Digital
Text the Systems Desk

Latimer Digital · Nonprofit digital infrastructure

Most nonprofit websites describe the mission and record nothing.

4 steps · about 15 minutes · no form to watch it

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Which seat are you in?

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Watch the overview

The Nonprofit OS in under 5 minutes.

Public web, donor CRM, Odoo ERP, and the two handoffs between them.

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Text the Systems Desk.

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Systems Desk

Today

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I watched the Nonprofit OS video
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Two breakdowns.

Watch the one that matches what is blocking you.

Video 2

Brochure site vs. conversion engine

Video 3

Franken-stack vs. unified Odoo ERP

Section 01 · Recover lost donor and grant intent

People arrive, read, and leave no record.

The traffic is already there. Almost none of it becomes a name you can contact again.

  1. 1
    Count what arrivesA year of sessions, the pages they land on, and the searches that sent them.
  2. 2
    Separate identified from anonymousA visitor you can contact again is a record. Everyone else is a session that expires.
  3. 3
    Give every page one next stepDonate, subscribe, volunteer, request the service. One per page, recorded in the CRM.

The funnel math

10,000

30identified today: a name you can contact again
9,970anonymous: the session expires and the intent is gone

Identified donor profile

160 a year

contactable supporter records, at the 1.6% sector benchmark rate

A model, not a measurement: 0.3% identified today against the 1.6% sector benchmark (M+R). The audit replaces both with your own analytics.

Section 02 · Old way vs. new way

Duct-taped subscriptions, or one path.

Attract with search. Capture in the CRM. Govern in Odoo.

Old way

Eight subscriptions, no shared record

    New way

    Attract → Capture → Govern

      Nonprofit impact calculator

      What is the gap worth?

      Three inputs. The model and its assumptions are printed under the result.

      First-gift value of the gap

      $0

      from 0 identified today to 0 at the 1.6% benchmark

      0more supporter records a year
      $0Ad Grant a year, if eligible

      Model: visitors × identification rate, valued at a typical first gift for the category. The 1.6% target is the M+R Benchmarks sector rate. The Ad Grant figure is the programme maximum for eligible 501(c)(3) organisations, not a forecast of spend.

      Whiteboard · Video 4

      Architecture of a zero-leakage funnel.

      Where a nonprofit funnel drops intent, drawn end to end.

      A page with no next step

      Reading is not an action. If the page asks for nothing, nothing is recorded.

      A gift with no source

      If the processor does not pass the source, nobody can repeat what worked.

      A program nobody can find

      Unindexed program pages do not answer the search the family actually types.

      The bake-off

      Same brief. Two ways to run it.

      The brief: “Track a $50,000 grant and 200 donors through one year”

      WordPress + Mailchimp

      Latimer Digital OS

      Nonprofit Stack Audit · $5,500 · fixed

      Ends with the migration order and an SOP you keep.

      Run the Nonprofit Stack Audit

      Multi-channel activation

      One record, five destinations.

      What a quarter looks like once the stack is connected. An illustration, not a client total.

      0

      Records moving through the system

      One source of truth

        Plug into your tools

        The core sits between what you already run.

        Gifts, books, traffic and mail keep their systems. The record that ties them together is one.

        Latimer Digital Core
        Odoo + CRM

          Evidence

          The numbers, and where each one comes from.

          Sector benchmarks are linked to their source. Our own engagements are described by category, never by client name.

          Two of these are third-party figures, linked and dated. The third is a count from our own engagement audit. Nothing on this page claims a result that has not been measured.

          Operational summary

          Attract → Capture → Govern.

          Pre-meeting agenda

          The call starts where it gets specific.

          You have watched the briefing, so we skip the overview.

          Case studies & playbooks

          The library.

          Filter by what you need: a case study, a workshop, or a playbook to run yourself.

          Extended technical cut

          The full system walkthrough.

          Public site to donor CRM to Odoo ledger, unedited, with the handoffs shown.

          Next step

          Run the Nonprofit Stack Audit.

          We inventory the subscriptions, trace where donor intent is lost, and return the migration order. You keep the SOP whether or not we do the work.

          $5,500 · fixed · one engagement

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